
Privacy Policy
Stanton Realty LLC (Stanton Team)
Keller Williams Realty Metro Atlanta
Last Updated: March 24, 2026
This Privacy Policy describes how Stanton Realty LLC (“Stanton Team,” “we,” “us,” or “our”), a real estate team operating under Keller Williams Realty Metro Atlanta, collects, uses, and protects your personal information — including information collected in connection with our SMS text messaging program.
By using our website or submitting your information through our online signup forms, you agree to the practices described in this policy.
1. Information We Collect
When you sign up through our website — to receive property alerts, market updates, or text messages — we may collect the following categories of personal information:
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Name – first and last name as provided
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Phone number – mobile number used to deliver SMS communications
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Email address – used for follow-up and marketing communications
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Property interests – buying, selling, or investment preferences; price range; preferred area or neighborhoods
We use a tracking pixel provided by Follow Up Boss, a customer relationship management (CRM) platform, on our website. This pixel recognizes visitors who are already in our system and helps us provide more relevant follow-up and service. It does not collect personal information from new visitors, and it is not used to build or expand our SMS subscriber list. For more information on how Follow Up Boss handles data, please see their privacy policy at followupboss.com.
2. How We Use Your Information
We use the information we collect for the following purposes:
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To send you SMS text messages, including real estate promotions, new listings, market updates, and general announcements you have consented to receive
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To send you email communications relevant to your real estate needs
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To match you with properties and opportunities aligned with your stated interests
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To respond to your inquiries and provide personalized real estate service
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To comply with our legal and regulatory obligations
We use your information only for the purposes described above. We will not use your phone number or email for any purpose you have not consented to.
3. SMS Text Messaging & Consent
By submitting your phone number through our website opt-in form and checking the SMS consent checkbox, you expressly consent to receive recurring automated text messages (SMS/MMS) from Stanton Team at the mobile number you provided.
Messages may include new listing alerts, open house announcements, real estate market updates, promotional offers, and general news from our team. Message frequency may vary. Standard message and data rates may apply — contact your wireless carrier for details.
Consent is not a condition of any purchase or real estate service. You are never required to opt in to SMS messages in order to work with us or receive our services.
How to opt out: You may stop receiving text messages at any time by replying STOP to any message we send. After we receive your STOP request, we will confirm your unsubscribe by text, and you will receive no further messages unless you opt in again.
Need help? Reply HELP to any message or contact us directly (see Section 9 below). Carriers are not liable for delayed or undelivered messages.
SMS Opt-In Data: Your opt-in to our SMS program — including your consent status and mobile number — will not be shared with any third party for marketing or promotional purposes. This data is used solely to deliver the text messaging service you requested.
4. Sharing Your Information
We do not share, sell, rent, or trade your personal information with third parties for their own marketing or advertising purposes.
We may share your information only in the following limited circumstances:
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SMS & technology service providers: We work with third-party platforms (such as our SMS delivery provider) that help us operate our messaging program. These vendors act as service providers on our behalf and are not permitted to use your information for their own purposes.
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Keller Williams Realty: As a team operating under Keller Williams Realty Metro Atlanta, certain transaction-related information may be shared within that brokerage relationship as required by the nature of real estate services.
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Legal requirements: We may disclose information if required to do so by law, court order, or governmental authority, or to protect the rights, property, or safety of our clients, our business, or others.
In all cases, we share only the minimum information necessary and require that any service providers protect your data appropriately.
5. We Do Not Sell Your Data
Stanton Realty LLC does not sell, lease, or trade your personal information — including your name, phone number, email address, or property interests — to any third party. We never have, and we never will.
This includes your SMS opt-in data. Your decision to receive text messages from us is yours alone, and that consent is never sold, shared with advertisers, or used to target you by any party other than Stanton Team.
6. Data Security & Retention
We take reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, or misuse.
We retain your information for as long as necessary to provide you with our services or as required by applicable law. If you opt out of SMS communications, we will retain a record of your opt-out status to ensure we honor your request. You may request deletion of your personal information at any time (see Section 7).
7. Your Rights & Choices
Regardless of where you live, you have the right to:
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Opt out of SMS messages at any time by replying STOP
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Request access to the personal information we hold about you
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Request correction of inaccurate information
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Request deletion of your personal information, subject to any legal retention requirements
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Withdraw consent for any communication at any time
To exercise any of these rights, please contact us using the information in Section 9. We will respond to all requests within a reasonable timeframe.
8. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or SMS program terms. When we make changes, we will update the “Last Updated” date at the top of this page.
We encourage you to review this policy periodically. Your continued use of our website or SMS program following any update constitutes your acceptance of the revised policy.
9. Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or need assistance with our SMS program, please reach out to us:
Stanton Realty LLC (Stanton Team)
Keller Williams Realty Metro Atlanta
Email: info@stanton.team
Phone: (404) 590-7137
Website: www.stanton.team
Georgia, United States